P1
I have used Photoshop before, but I was unfamiliar with the non - destructive editing method and had only used it once before. I was introduced to the tools needed for this method, such as the quick select tool, the mask layer and dodge/burn tools to make this elephant look like it was part of the city.
Film Poster Ideas
- See if you can get squad involved (if multiple people needed)
- Squad can help with makeup
- If we need a dog, squad has a dog
- A friend has a bow + arrow
- Borrow cosplay props from one of squad
- If we need people with a crazy height difference, get the twins
- Fantasy and magic stuff can be done on photoshop/Procreate
- Try making a school life anime (eg. Nichijou) in real life
- Merge illustration/animation with real life
- There's a selection of fields in town we can use for photo shoots
- Fantasy/D&D style (costumes, D&D/game inspired stuff, makeup, props, magic)
- Anime but with real people (seifuku, crazy hair colours on Photoshop)
- Rom-com (fancy lighting, two people together looking at each other, etc)
- Merging real life with animation (digital art (maybe of mine), cool background, make the photoshoot look happy/zany
Film Poster Analysis
Moodboards
Moodboard 1 - Live Action/Animation
Characters - Most of the live action characters are portrayed as normal, relatable people, usually with not many exaggerations to their personality or design other than maybe certain traits/interactions. The animated characters, on the other hand, are all widely exaggerated (for example, Jessica Rabbit, no human curves like that), and not all of them are humans either.
Settings - Most of the settings/locations in these films are either places that are the same or similar to somewhere in real life, or somewhere completely different to our world with different physics and scenery. I'ts usually the places different to our world that are shown on the movie posters (unless the real life location has more relevance to the plot) as they are more appealing and more likely to get people to watch the film.
Themes - Most of these movies or TV shows often have the main characters solving some sort of dilemma side by side, whether it's realistic (such as in Ted, the relationship between the two characters) or something more fitting to the plot of a cartoon (with a villain, new worlds, crazy powers, etc). Therefore, the theme of them is shown as light-hearted, and most of the time also a little bit comedic or 'childish'
Iconography - Most of the time in the posters for films, they have the characters in bold/dramatic poses or presented in a way that shows how their personalities a little. The only poster that doesn't do this is Space Jam, which instead goes for dramatic lighting and shading instead.
Moodboard 2 - Fantasy
Characters - The characters in fantasy movies are usually the center piece of the poster, such as with Harry Potter and Spirited Away, which have them blended in with the rest of the characters and background. Posters which have more than one character in the 'spotlight' often have them interacting in some way or another.
Settings - In fantasy movies, they often use re-imagined versions of real places, or an entirely new world (sometimes with connections to the real world). They show these places in the posters in an ominous way, which often entices people into watching the film.
Themes - The themes in some fantasy movies are actually quite dark, which is often portrayed by the lighting or character expressions in the poster. Pan's Labyrinth, for example, has a mysterious light in the background which fades and gets darker around the edges.
Iconography - Most of the posters have one character dramatically looking towards the camera, such as Narnia and The Neverending Story, and the lighting around certain features is sometimes dulled to make them look more ominous or mysterious.
Moodboard 3- RomComs
Characters - Most of the characters in the posters are doing the classic 'back to back' pose which is in many posters and is recognized as a common trait. They all seem to be happy, instead of serious or blank like in the other posters. Some of the time, the characters even have quirky or exaggerated facial expressions to show off their personality or relationship with the other person.
Themes - Most romcom posters depict at least one couple showing some romantic/platonic/sarcastic behavior, to reflect on what is going to happen in the film.
Settings - No locations are usually displayed in the posters, but when they are they are real life locations, something which makes the story seem more realistic/true to those watching the film.
Iconography - A lot of posters also have quotes that reveal a small part of the film's plot. This could be a way to get people to watch the film, as they want to find out more about what happens.
Font Testing/Photoshop
Colour Theory
Text Effect
The process I used to create this effect;
1) I chose the font I wanted, typed my title and duplicated the layer
2) I changed the font colour to be slightly lighter than the original layer (original was dark warm gray, the copy is medium warm grey) and moved it underneath
3) I then fiddled with the rotation of the copy layer using the transform tool, so it looked like the sketch/construction lines of the main text layer on top
The reason I like this effect is because it sort of ties in with the animation part of my live action/animation film poster, and because it's fairly simple to create but works effectively.
Film Poster Merging
In photoshop, I used a screenshot from the film Shrek to recreate the film poster for Amelie. I used the selection tool to create a mask to get the character onto the background, and change the colours to make it closer to the actual Amelie poster. I feel like I should have made the edges a lot smoother as the cut looks rough, and not very professional.
Text/Typeface Ideas
The text I have chosen for my poster is PW Shaded because I feel that it is more versatile than the others, despite still being aesthetically pleasing. It also is transparent, so I can put it up against a background in a colour that contrasts it and you can see the background through the non-shaded parts of the typeface/lettering.
Brainstorms And Ideas
I came up with two different poster templates, one in A4 and one in 20X15 inches. The reason I did this is because I have taken the photos needed for the poster in A4 portrait, but I may edit them onto a background of a different size/resolution in the final product.
Poster Recreation
Live Action Character Selection/Choices
For my animated character, I have four choices of who to use for the final product. I can either make a new character for the poster, or use one of my already existing ones.
My first pre-made character (Kara) has very bright, soft colours and a cheerful appearance, which could help the poster stand out. If I choose her, I'm thinking of having her in a relaxed position against the concrete beam which is in shot, or doing some sort of hyperactive pose to contrast from the other character.
My second character is Matsuoka, who uses darker colours to Kara, but still has a few vibrant shades for contrast. Their calmer aesthetic reflects how they should be portrayed in the poster, I think their pose would simply be them leaning on the other side of the beam in shot, next to the other character. To make them stand out, I can make their bangs a vibrant colour compared to the other character, so they could be wearing warmer or more neon colours.
My final character is Fennel. They already have a contrast to the other character as their colour palette is primarily green with a few warmer colours, whilst the other's is primarily blue and cool colours. At the same time, this does limit me with making the colours pop, as they already have a set palette which is primarily softer tones. I could make them wear a different colour instead, however, I would have to make sure it contrasts the teal/blue/purples that are already in the poster.
I have more references for each character separately both in physical form and on a different platform, so if I need any for poses or their height against the live action character I have them for when they're needed.
Idea modification/Extension
After reviewing my ideas for my film poster with a peer, they suggested that I could illustrate my entire poster. This would result in me changing the genre from live-action animation, to pure animation, however.
If my poster were to be fully illustrated, my main inspirations would be 2D animated films, such as most of the classic Disney films and Studio Ghibli.
I think the characters in my poster would be posed in a group similar to the Jetsons poster on the right, but maybe they would be nearer the centre/bottom of the poster with the title at the top. One other thing I could do is have just one of my characters above (see references) with the same person as in the photo shoots I took, but the whole thing still fully illustrated, so the photos from the shoot can be used just as a drawing reference instead of for the final product.
These are a few concept sketches based off of the ideas I mentioned in the paragraph above, as well as a second one which uses only one of my three original characters. The second character in the poster was made using the photo shoot as reference, so they're the same person, just animated. Personally, I prefer the second idea because I feel like I can do a lot more background wise, and that only two characters leaves for more opportunity to have them have a specific place on the poster instead of taking up the entire thing.
I think a live action background could be effective, as I can still have my animated/illustrated characters, and keep my original idea of live action/animation. It also means that the characters will stand out a lot more on the poster against everything else.
These are the digital characters that I will be using for the final poster. The chosen pose will be put onto the live action/real background by masking the layer and adding some shadows on another layer in between the two.
Font Testing/Photoshop
Colour Theory
Text Effect
The process I used to create this effect;
1) I chose the font I wanted, typed my title and duplicated the layer
2) I changed the font colour to be slightly lighter than the original layer (original was dark warm gray, the copy is medium warm grey) and moved it underneath
3) I then fiddled with the rotation of the copy layer using the transform tool, so it looked like the sketch/construction lines of the main text layer on top
The reason I like this effect is because it sort of ties in with the animation part of my live action/animation film poster, and because it's fairly simple to create but works effectively.
Film Poster Merging
In photoshop, I used a screenshot from the film Shrek to recreate the film poster for Amelie. I used the selection tool to create a mask to get the character onto the background, and change the colours to make it closer to the actual Amelie poster. I feel like I should have made the edges a lot smoother as the cut looks rough, and not very professional.
Text/Typeface Ideas
The text I have chosen for my poster is PW Shaded because I feel that it is more versatile than the others, despite still being aesthetically pleasing. It also is transparent, so I can put it up against a background in a colour that contrasts it and you can see the background through the non-shaded parts of the typeface/lettering.
Brainstorms And Ideas
I came up with two different poster templates, one in A4 and one in 20X15 inches. The reason I did this is because I have taken the photos needed for the poster in A4 portrait, but I may edit them onto a background of a different size/resolution in the final product.
Poster Recreation
Live Action Character Selection/Choices
For my animated character, I have four choices of who to use for the final product. I can either make a new character for the poster, or use one of my already existing ones.
My first pre-made character (Kara) has very bright, soft colours and a cheerful appearance, which could help the poster stand out. If I choose her, I'm thinking of having her in a relaxed position against the concrete beam which is in shot, or doing some sort of hyperactive pose to contrast from the other character.
My second character is Matsuoka, who uses darker colours to Kara, but still has a few vibrant shades for contrast. Their calmer aesthetic reflects how they should be portrayed in the poster, I think their pose would simply be them leaning on the other side of the beam in shot, next to the other character. To make them stand out, I can make their bangs a vibrant colour compared to the other character, so they could be wearing warmer or more neon colours.
My final character is Fennel. They already have a contrast to the other character as their colour palette is primarily green with a few warmer colours, whilst the other's is primarily blue and cool colours. At the same time, this does limit me with making the colours pop, as they already have a set palette which is primarily softer tones. I could make them wear a different colour instead, however, I would have to make sure it contrasts the teal/blue/purples that are already in the poster.
I have more references for each character separately both in physical form and on a different platform, so if I need any for poses or their height against the live action character I have them for when they're needed.
Idea modification/Extension
After reviewing my ideas for my film poster with a peer, they suggested that I could illustrate my entire poster. This would result in me changing the genre from live-action animation, to pure animation, however.
If my poster were to be fully illustrated, my main inspirations would be 2D animated films, such as most of the classic Disney films and Studio Ghibli.
I think the characters in my poster would be posed in a group similar to the Jetsons poster on the right, but maybe they would be nearer the centre/bottom of the poster with the title at the top. One other thing I could do is have just one of my characters above (see references) with the same person as in the photo shoots I took, but the whole thing still fully illustrated, so the photos from the shoot can be used just as a drawing reference instead of for the final product.
These are a few concept sketches based off of the ideas I mentioned in the paragraph above, as well as a second one which uses only one of my three original characters. The second character in the poster was made using the photo shoot as reference, so they're the same person, just animated. Personally, I prefer the second idea because I feel like I can do a lot more background wise, and that only two characters leaves for more opportunity to have them have a specific place on the poster instead of taking up the entire thing.
I think a live action background could be effective, as I can still have my animated/illustrated characters, and keep my original idea of live action/animation. It also means that the characters will stand out a lot more on the poster against everything else.
These are the digital characters that I will be using for the final poster. The chosen pose will be put onto the live action/real background by masking the layer and adding some shadows on another layer in between the two.
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